Innovative Hot Peppers for Asian Growers
Rijk Zwaan is increasingly involved in the Asian market and has been developing a range of new types of hot pepper to meet the needs of Asian market. Apart from excellent fruit quality characteristics, the varieties for winter cultivation are also selected for their stability in that quality, cold tolerance and excellent recovery through winter.
Hot peppers are enjoyed around the world in a wide range of shapes, sizes, colours and flavour profiles. As consumer preferences continue to evolve, Rijk Zwaan develops innovative pepper varieties that meet the needs of different markets and growing conditions.
A popular ingredient with broad appeal
Hot pepper (Capsicum annuum L.) is valued for the flavour, colour and character it brings to countless dishes. Widely used across Asian cuisine, it is a key ingredient in stir-fries, sauces, hot pots and many other culinary applications.
Varieties tailored to local markets
Rijk Zwaan is expanding its portfolio of hot pepper varieties for Asia, with products developed to match regional preferences and growing conditions. Our assortment includes specialised types for protected cultivation, helping growers achieve reliable production and consistent quality throughout the year.
Innovation that supports growers
Alongside excellent fruit quality, our varieties are selected for traits such as stability, cold tolerance and strong recovery under challenging conditions. Several Asian hot pepper types have also found success in other regions, creating new opportunities in specialty markets and helping growers add value to their crop.